Christopher H. Lovelock (Lovelock, Christopher H.)
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Competing through services: Strategy and implementation : cases and text (European casebook series in management)
ISBN 9780130971302
Paperback, Prentice-Hall, 1994
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Marketing Challenges
ISBN 9780071125130
Paperback, McGraw-Hill Publishing Co., 1993
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Marketing Challenges: Cases and Exercises
ISBN 9780070665040
Paperback, McGraw-Hill Education, 1986
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Marketing Public Transportation: Policies, Strategies, and Research Needs for the 1980's (American Marketing Association Proceedings Series)
ISBN 9780877571391
Paperback, Amer Marketing Assn, 1981
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Mercadotecnia de Servicios (Spanish Edition)
ISBN 9789688808580
Paperback, Prentice-Hall, 1997
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Services Marketing
ISBN 9780134558417
Hardcover, Prentice Hall College Div, 1996
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Services marketing: An Asia-pacific perspective
ISBN 9781740094382
Paperback, Prentice Hall Europe, 2001
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Services Marketing: European Perspectives
ISBN 9780130959911
Paperback, Pearson Academic, 1999
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Services Marketing: People, Technology, Strategy
ISBN 9780136107217
Hardcover, Pearson College Div, 2010
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Services Marketing: Text, Cases and Readings
ISBN 9780138070175
Paperback, Pearson Education (US), 1991
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