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Philip Kotler: Marketing Decision Making: A Model-building Approach (Holt, Rinehart and Winston marketing series)

Marketing Decision Making:
A Model-building Approach (Holt, Rinehart and Winston marketing series)

by Philip Kotler

ISBN 0030781655 / 9780030781650 / 0-03-078165-5
Publisher Holt McDougal
Language English
Edition Hardcover
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