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Management Mistakes and Successesby Robert F. Hartley
ISBN
0471333115 / 9780471333111 / 0-471-33311-5
Publisher John Wiley & Sons Inc Language English Edition Softcover List price $52.55 › Find signed collectible books: 'Management Mistakes and Successes' |
Book summary
This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making.
* It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
* This updated edition features new and current cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us.
* Contains an all new section on "Entrepreneurial Adventures." [via]