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Cocaine, writes filmmaker Dominic Streatfeild, "is not some evil spawn of Satan but simply a commodity." Like other commodities, cocaine has a history. When the Spanish conquistadors came to South America and observed that Indians who chewed the leaves of Erythroxylon coca could, it seemed, march over the tallest mountain or through the densest forest for days on end, they knew they were onto something. The newcomers took to growing coca themselves, and in time their product found an audience outside the continent, with users such as Sigmund Freud, Ernest Shackleton (who "took Forced March cocaine tablets to Antarctica in 1909 for the energy boost they gave"), Duke Ellington, and, eventually, half of Hollywood to testify to its powers. Streatfeild's appropriately rapid narrative takes in such key moments and players as "the year of cocaine" 1969, when the film Easy Rider reintroduced the drug to American popular culture, and George Jung, whose exploits are chronicled in Ted Demme's film Blow, to create a portrait of the drug that ranges over centuries. Though he supports legalization, Streatfeild acknowledges the evil and corruption surrounding the trade. Drawing lessons from history, he also suggests the possibility that "cocaine will fizzle out in the year 2015 the way it did in the early twentieth century." At the close of this absorbing book, he adds, "It deserves to." --Gregory McNamee [via]