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Book summary

Serendipity:

• The Self-Destructive Habits of Good Companies: And How to Break Them by Jagdish N. Sheth (9780131791138)
• Ruth Weisberg: A Circle of Life Fisher Gallery, University of Southern California, February 4... by Selma Holo (9780960297436)
• Wirkungen Absatzpolitischer Instrumente: Theorie U. Messung D. Marktreaktion by Hartwig Steffenhagen (9783791002118)