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Advertising & the Business of Brands:
An Introduction to Careers & Concepts in Advertising & Marketing

by Elizabeth Tucker, Dennis Altman, Robert Gustafson, Beth Barnes, Jim Avery, Tom Jordan, Ann Maxwell, James Marra, Alice Kendrick, Dennis Ganahl, Carla Lloyd, Jon Wardrip, Bruce H. H. Bendinger, Anthony McGann, Joe Bob Hester

ISBN 1887229051 / 9781887229050 / 1-887229-05-1
Publisher Copy Workshop
Language English
Edition Softcover
List price $50.00
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