ISBN is

978-1-86152-377-8 / 9781861523778

What Is Strategy and Does It Matter?

by

Publisher:Cengage Learning EMEA

Edition:Softcover

Language:English

Prices INCLUDE standard shipping to United States
Show prices without shipping
Change shipping destination/currency
Shipping prices may be approximate. Please verify cost before checkout.

About the book:

In this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. Students are then challenged to critically evaluate their own personal approach to strategy-making in practice. The new edition is fully updated to cover the latest issues in strategy including expanded coverage of the resource-based and knowledge-based views of the firm, and utilises new examples from the international, service and 'ebusiness' sectors.

Search under way...

Search complete.

Click on the price to find out more about a book.

New books: 1 - 25 of 56

   

Used books: 1 - 25 of 71


Book rentals: