ISBN is

978-0-9717429-3-2 / 9780971742932

The Management Mind Field

by

Publisher:Nyk Pub

Edition:Softcover

Language:English

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About the book:

Corporate politics plays a significant role in the decision-making process of every company in America. Companies like Enron, Tyco, and WorldCom are extremes example, but the conduct that led to the downfall of these companies exists to varying degrees at almost every company. This is the focus of The Management Mind Field: Avoiding the Pitfalls of Corporate Politics. Authored by Tony Paradiso, a 27-year high-tech management veteran, this satirical look at corporate management provides a crash course in the reality of business, and reveals many of managements dirty little secrets. It offers insights to the political, personal, and cultural underpinnings that mold career choices and impact day-to-day business life.

Although not written with the current corporate scandals in mind, The Management Mind Field eerily identifies the type of conduct that has led to these scandals. None of what is occurring today has come as a surprise to the author. He has seen similar conduct for almost three decades and chronicles his experiences in the book.

The Management Mind Field is no ordinary business book. Unlike most business books, it is written in plain English. It strives to simplify the complex rather than complicate the simple. It is a quick, informative and entertaining read. Think of it as "Dilbert on steroids." But instead of just poking fun at the reality of business, it examines the serious side and offers ways to improve it. There is even a surprise or two along the way.

Readers will experience a new perspective; one that will make them think, prepare them to recognize the signs of healthy and unhealthy companies, and allow them to better understand the mindset and motivations of management. It will provide a glimpse to why we are seeing so much unsavory behavior among corporate executives.

The book is divided into three parts:

The Soul examines the core beliefs that drive the business world, along with its sense of ethics or lack thereof. This part goes to the very heart of what is causing the current corporate turmoil. It identifies where the abhorrent behavior begins, and its impact on employees, companies and stockholders.

The Heart examines some of the facets that comprise the art and science of marketing. Here, the book discusses the increasingly important role marketing plays in achieving long-term success. But The Management Mind Field is not a book about marketing per se. It is a book about business as seen through the eyes of a marketing executive. It looks at marketing from the perspective of what management needs to know to best position companies for success.

The Mind addresses the psychological influences of management and debates widely held management philosophies. Reward systems are examined and a set of rules is proposed targeted at improving productivity along with the ethical standards in the corporate environment.

The books goal is to impart business insights useful to everyone at all levels in a company. It is a "how to" book in a sense, but not in the normal sense. It does not attempt to explain the mechanics of business. Communicating the mechanical processes is something business schools and a myriad of textbooks do well. In fact, it may be the only thing you can learn from these sources.

The aim for The Management Mind Field is to provide an understanding of the real business world, the essence of business, and to illustrate how corporate politics, corporate culture, and personal motivations influence decisions large and small. This knowledge will assist in understanding the motives behind decisions and how those motives can impact individual careers. It will also aid readers in recognizing the key indicators that determine whether a company is likely to succeed or fail. All of this will allow those wishing to climb the corporate ladder to make better career choices.

If you allow the author to suspend reality, it is his hope the book will act as a catalyst to alter the mentality of business and to restructure its priorities. He would like nothing more than to be a small part of enhancing the ethical conduct and reward system of business. And given the wave of corporate scandals, the need to improve the integrity of the business world couldnt be more urgent.

According to Paradiso, changing the culture of business would help ensure the long-term growth and profitability of business. The benefits of a cultural change in business would extend to everyone and take our economy and country to new heights. And oh yes, the icing on the cake is it would serve to improve our moral climate. In light of the pitiful conduct exhibited by management at Enron, ImClone, WorldCom, and Andersen, the need to alter the values of business management has never been more necessary.

If you want to understand how the corporate game is played and what leads to corporate management acting in the despicable fashion we are seeing today, The Management Mind Field is the book to read.

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