ISBN is

978-0-88730-618-1 / 9780887306181

Innovation and Entrepreneurship

by

Publisher:Collins

Edition:Softcover

Language:English

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About the book:

The first book to present innovation and entrepreneurship as purposeful and systematic discipline which explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. A superbly practical book that explains what established businesses, public survey institutions, and new yentures have to know, have to learn, and have to do in today's economy and marketplace.

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