ISBN is

978-0-88730-592-4 / 9780887305924

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

by

Publisher:Harpercollins

Edition:Hardcover

Language:English

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About the book:

Marketing consultants reveal the twenty-two laws of marketing--including the Law of the Mind and the Law of Hype--offering hundreds of examples of what has worked and what has not in the international marketplace. 75,000 first printing. Tour.

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