ISBN is

978-0-8144-5008-6 / 9780814450086

Keeping Customers for Life

by

Publisher:Amacom

Edition:Softcover

Language:English

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About the book:

This innovative book spells out the new technology of customer-driven management and points up the crucial competitive need to attract, satisfy, and keep customers. The authors present a 12-step strategy that shows companies how to do away with lip-service and give customers real service.

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