978-0-7879-0294-0 / 9780787902940

Designing and Conducting Health Surveys





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About the book:

This revised and updated edition is an indespensable resource for health researchers. It draws on the most current findings in survey design, marketing research, health services research, and cognitive psychology to provide comprehensive guidance on designing and conducting health surveys. Special emphasis is placed on the complexities of the ever-changing health care environment.

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