ISBN is

978-0-7494-4257-6 / 9780749442576

Brand Royalty: How the World's Top 100 Brands Thrive and Survive

by

Publisher:Kogan Page Business Books

Edition:Hardcover

Language:English

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About the book:

* Burberry; Gucci; BMW; The Body Shop; Tiger Woods; Volvo; Absolut; MTV; Mercedes Benz; Evian; Heinz; Gillette; McDonalds; Jack Daniels; Ben & Jerry's; Dell; American Express; Haagen-Daz; Google and eighty more brands.

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