978-0-471-37722-1 / 0471377228

The New Silk Road: Secrets of Business Success in China Today

by Stuttard, John B.




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About the book:

Paperback. Pub Date: 2000 Pages: 160 Publisher: John Wiley The New Silk RoadThe first Insider's guide to Business Success in ChinaHow is China Different from other Business Environments ... What are The pitfalls and the keys to success there ... How different is the market place ... How do you make a joint venture work ... How do you overcome the bureaucratic hurdles to doing business in China ... How do you change a traditional Chinese business enterprise ... How do you develop good relationships with Chinese partners and government officials ... What experience should business managers have before going to work in China ... How do I find. train. and motivate local managers ... How do I manage the expectations of the head office ...... You'll find answers to these and other crucial questions about doing business in China in The New Silk Road.Based on interviews with the hea...

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