978-0-471-33311-1 / 9780471333111

Management Mistakes and Successes





Prices INCLUDE standard shipping to United States
Show prices without shipping
Change shipping destination/currency
Shipping prices may be approximate. Please verify cost before checkout.

About the book:

This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making.
* It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
* This updated edition features new and current cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us.
* Contains an all new section on "Entrepreneurial Adventures."

Search under way...

Search complete.

Click on the price to find out more about a book.

New books: 1 - 25 of 35


Used books: 1 - 25 of 80