ISBN is

978-0-345-38276-4 / 9780345382764

Media Virus!

by

Publisher:Ballantine Books

Edition:Hardcover

Language:English

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About the book:

Have you ever noticed that the word "media" refers both to the tool for disseminating information in human societies as well as the substrate upon which geneticists grow bacteria and viruses? Rushkoff has written one of the more provocative and insightful analyses of the paths of conceptual infection in human media, and about the techniques and goals of those who spread media viruses. This fun, hip, yet insightful book is well worth buying.

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