Peter Cheverton (Cheverton, Peter)

used books, rare books and new books

English

• 
  Building the Value Machine
  

  by Peter Cheverton

  ISBN 9780749460891 (978-0-7494-6089-1)
  Softcover, Kogan Page, 2012

  
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• 
  Global Account Management
  

  by Peter Cheverton

  ISBN 9788175545403 (978-81-7554-540-3)
  Softcover, KOGAN PAGE INDIA PRIVATE LIMITED, 2010

  
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• 
  Global Account Management: A Complete Action Kit of Tools and Techniques for Managing Big Customers in a Shrinking World
  

  by Peter Cheverton

  ISBN 9780749445386 (978-0-7494-4538-6)
  Hardcover, Kogan Page, 2006

  
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• 
  If You're So Brilliant ...How Come You Can't Identify Your Key Customers?: The Essential Guide to Key Account Selection
  

  by Peter Cheverton

  ISBN 9780749437299 (978-0-7494-3729-9)
  Softcover, Kogan Page Business Books, 2002

  
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• 
  Key Account Management: The Route to Key Supplier Status
  

  by Peter Cheverton

  ISBN 9780749430986 (978-0-7494-3098-6)
  Softcover, Kogan Page, 2000

  
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• 
  Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status
  

  by Peter Cheverton

  ISBN 9780749469405 (978-0-7494-6940-5)
  Softcover, Kogan Page, 2015

  
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• 
  Key Marketing Skills, 2nd edn (With CD)
  

  by Peter Cheverton

  ISBN 9788175545458 (978-81-7554-545-8)
  Softcover, KOGAN PAGE LIMITED

  
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• 
  Management Library
  

  by Peter Cheverton

  ISBN 9788124205426 (978-81-242-0542-6)
  Hardcover, Crest Publishing House

  
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• 
  Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves
  

  by Peter Cheverton , Jan Paul Van Der Velde

  ISBN 9780749461232 (978-0-7494-6123-2)
  Softcover, Kogan Page, 2010

  
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Spanish

• 
  como funcionan las marcas/ understanding brands (Nuevos Emprendedores) (Spanish Edition)
  

  by Peter Cheverton

  ISBN 9788497842198 (978-84-9784-219-8)
  Softcover, Gedisa Editorial S A, 2013

  
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