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José Luis Nueno
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English
Por Que Compramos / Why We Buy:The Science of Shopping: La Ciencia Del Shopping / The Science of ShoppingISBN 8480887966 (84-8088-796-6)
Softcover, Planeta Pub Corp
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Spanish
Marketing Relacional: Cómo Obtener Clientes Leales y Rentablesby Josep Alet i Vilaginés, José Luis NuenoISBN 8480880481 (84-8088-048-1)
Hardcover, Gestion 2000
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