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› Find signed collectible books: 'Beyond the Bottom Line'
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› Find signed collectible books: 'Beyond the Bottom Line: Advanced Financial Management in Business'
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› Find signed collectible books: 'The Bottom Line: Practical Financial Knowledge for Managers'
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› Find signed collectible books: 'Celluloid Rock: Twenty Years of Movie Rock'
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› Find signed collectible books: 'Change and the Bottom Line'
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› Find signed collectible books: 'Children of Albion Rovers'
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› Find signed collectible books: 'Clay Is the Word: Patrick Kavanagh, 1905-1967'
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› Find signed collectible books: 'Country Guitar'
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› Find signed collectible books: 'A Guide to Anglo-Irish Literature'
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› Find signed collectible books: 'Heavy Metal Guitar Styles'
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› Find signed collectible books: 'How to Play Country Blues Guitar'
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› Find signed collectible books: 'Morvern Callar'
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› Find signed collectible books: 'On Foot in Ulster: A Journal of the Ulster Way'
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› Find signed collectible books: 'One Hundred Lead Licks for Guitar'
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› Find signed collectible books: 'Pricing For Long-term Profitability'
Pricing is vital to the profitability of every business yet often those responsible for determining it have had little or no formal guidance in the concepts and techniques that should underpin it. Get it wrong and you may alienate your customers, price yourself out of the market or eat into your profit margins. This briefing takes a business-oriented, cross-functional view to pricing. It examines the impact of competition, customer perceptions and expectations, and the position of price in a coherent marketing strategy. It addresses the key issue of elasticity and sensitivity to volume from strategic, marketing and financial points of view. If you grapple with pricing decisions in your business, you will find this briefing an invaluable guide to profitable price setting. Contents include: * A framework for pricing * Generic pricing strategies * Understanding the competition * The drivers of consumer price sensitivity * Price as part of the marketing mix * Price, value and profitability * Analyzing the financial impact * Cost structure and pricing behavior * Cost plus pricing revisited * Pricing, business objectives and value creation [via]
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› Find signed collectible books: 'Rock Chord Riffs'
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› Find signed collectible books: 'The Sopranos'
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› Find signed collectible books: 'These Demented Lands'
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› Find signed collectible books: 'Uncovering Creative Accounting'
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› Find signed collectible books: 'Value-Based Management : Delivering Superior Shareholder Value'
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› Find signed collectible books: 'Walking the Ulster Way: A Journal and Guide'
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› Find signed collectible books: 'Who Sang What in Rock 'n' Roll: 500 Revered, Revived and Much Recorded Songs from the Rock Era'
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› Find signed collectible books: 'William Allingham'

› Find signed collectible books: 'William Allingham: An Introduction'
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